Hi, I’m Sunny from China. I help Western Companies Navigate Cross-Border Projects That Involve China with Confidence and Clarity.
Based in China, helping Western Companies Navigate China with Confidence and Clarity
Working on cross-border projects that involve China can be challenging — language barriers, cultural differences, and operational realities often creat friction and slow progress.
I work closely with Western Companies on their cross-border projects that involve China — providing practical advice, facilitating clear cross-cultural communication, and helping resolve issues on the ground — so the China side of their projects move forward smoothly.
China-Based Consulting & Advisory
Navigating Chinese business practices can be challenging when you face cultural and operational differences. I provide local insight, helping you bridge these gaps and make informed decisions.
How I Can Support You
- Provide practical local business insights to help you understand Chinese business realities
- Offer cultural guidance to strengthen communication and working relationships
- Deliver customized advice and solutions based on your specific project needs
What This Means for You
Better clarity, smoother decision-making, and confidence that your projects are running efficiently in China.
What’s Next
Let’s discuss your project challenges and explore customized solutions to support your collaboration with Chinese partners.
Corporate Branding in China
My team enhances your company’s image and shares your stories with your audience through excellent corporate photography and videos, including annual reports, factories, portraits, exhibitions, and events.
Our experienced and professional corporate photography team serves customers globally and within China.
English–Chinese Interpretation & Translation
Language barriers and communication breakdowns can creat friction and slow projects. I serve as your English-Chinese interpreter or translator, supporting business discussions to ensure clarity, alignment, and progress.
How I Can Support You
- Support your business meetings and negotiations with accurate interpretation to ensure smooth communication
- Translate documents, communications, and negotiation discussions accurately
What This Means for You
Fewer communication breakdowns, faster resolution of challenges, and aligned expectations — keeping your projects on track and move forward in China.
What’s Next
Let’s discuss your communication and coordination challenges and see how we might work together to handle them efficiently and achieve your goals.
Supplier Management Support in China
Managing Chinese suppliers remotely can be complex and time-sensitive. I provide hands-on support on the ground, helping resolve cultural and operational issues, evaluate suppliers, and guide projects smoothly, all while you retain full decision-making authority.
How I Can Support You
- Accompany you on trade fairs and supplier visits to ensure smooth communication, efficient trip schedules, and confident decision-making
- Conduct on-site supplier assessments at factories — independently or aloneside you
- Monitor production at key stages to ensure quality and timelines are met
- Support business meetings and help resolve operational or cultural challenges
- Act as your local point of contact to help you work confidently, communicate clearly, and achieve results with Chinese manufacturers
What This Means for You
Projects progress efficiently, risks are mitigated, and challenges are handled locally and efficiently — giving you confidence and control without being physically present in China.
What’s Next
Let’s review your supplier setup and find suitable support for your projects with Chinese suppliers or partners.
Not sure which type of support fits your project?
Let’s start a conversation below via email to help me understand your situation and see which support would be most helpful.
About Sunny Shen – Providing Practical advice and On-the-Ground Support for Western Companies in China
Hi, I’m Sunny, based in China. As a native Mandarin speaker fluent in English, I began my career in 2012 in international business roles working with European and American clients.
Since 2015, I’ve been supporting Western companies on cross-border projects involving China — providing practical advice, facilitating clear cross-cultural communication, and helping resolve issues on the ground. My role is to help clients navigate the China side of their operations and partnerships more effectively, mitigate decision risks, and keep operations and project progress moving smoothly.
I work closely with clients as a trusted local extension when they need clarity, context, and reliable support in China — whether during routine collaboration or when challenges arise.
Over the past years, I’ve collaborated with clients and colleagues from 15 countries — including Austria, Finland, France, Germany, Iceland, Italy, Japan, Malaysia, the Netherlands, Pakistan, Singapore, Sweden, the United States, Uruguay, and China — building lasting business relationships and achieving high client satisfaction.
Clients see me as a trusted local partner in China, helping them bridge cultural and operational gaps, ensuring that projects move forward smoothly on the China side.
Please reach out with your project details — so we can have focused conversations and explore how I can support your goals from China.
How I Can Help You Work Confidently with your Chinese partners
Managing projects involving China can be challenging for Western companies, especially when issues arise. I offer practical advisory and hands-on support in China to help you:
• Work effectively with suppliers who truly align with your goals
• Avoid miscommunications that cause delays or costly issues
• Resolve issues directly from China before they escalate
While I typically work independently helping my clients resolve challenges associated with China, I have a business professional network in China that I can tap into for larger projects. For instance, I cooperate with the talented China-based Finnish creative director, photographer, filmmaker, and drone operator Tuomas Harjumaaskola, for high-quality imagery across Asia.
What Sunny’s customers say about their cooperation
” Sunny has been supporting our China Business since 2017, coordinating with local authorities and suppliers to establish our subsidiaries in Dongguan,Guangdong Province, South China, and in Yangzhou in Jiangsu Province, East China.
– Tomi Mannerheimo, COO at Nanocomp Oy.
” Sunny helped Tamtron in demanding business development and translation services for high-tech products in China.
I recommend her services and professional skills in similar projects. “
– Janne Konttila, Vice President, Sales and Marketing, Onboard Weighing at Tamtron.
” Sunny did an excellent job helping me to activate a difficult business channel with success.
I can recommend her position as a consultant and interpreter for business relations with China. “
– Teo Pizzolante, Engineer at Braingasm Lab.
” Sunny supported us in presenting our company to potential business partners in China. She organized everything we needed and supported our trips inside China.
Currently, we are exploring new collaboration opportunities with her.
I believe she would be well-suited for similar tasks supporting your China-related business activities. “
– Jan-Erik Westergård, Entrepreneur
Get in touch!
If you’re working on projects with Chinese partners and need hands-on support in China, feel free to reach out below via email with:
- Your company and website
- Your project details
- The type of support you’re looking for
Sunny Shen
Based in China, Helping Western Companies Navigate Cross-Border Projects That Involve China with Confidence and Clarity
Email: [email protected]
Photo Gallery of Sunny Shen – Helping Western Companies Navigate Cross-Border Projects That Involve China with Confidence and Clarity | Since 2015
If you plan to contact me, you might be curious about who you’ll be speaking with. Here are some photos of me to put a face to the name. However, I suggest we start our conversations via emails with your project context and see if it’s the right fit. I look forward to speaking with you soon!
